Cookie Policy

This Cookie Policy explains how Salebrate (“we”, “us”, or “our”) uses cookies and similar technologies on our website www.salebrate.com (the “Site”). This policy should be read alongside ourPrivacy Policy.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or smartphone) when you visit a website. They allow the website to recognise your device and remember information about your visit, such as your preferences or whether you have visited before.

Cookies are widely used to make websites work more efficiently and to provide a better experience for visitors. They are not programs and cannot execute code or access other information on your device.

“Similar technologies” include web beacons, pixel tags, and local storage, which function in similar ways to cookies and are governed by this policy.

2. Types of Cookies We Use

We classify cookies into three categories:

2.1 Strictly Necessary Cookies

These cookies are essential for the website to function. They enable core features such as page navigation and security. The website cannot function properly without them.

• Opt-out: Not available. Without these cookies, parts of the website may not work.
• Consent required: No (they are set automatically).

2.2 Analytics / Performance Cookies

These cookies collect information about how visitors use our website, such as which pages are most visited, how long visitors spend on each page, and whether they encounter error messages. This data is aggregated and anonymous.

• Provider: Google Analytics (GA4)
• Opt-out: Available. These cookies are only set after you have granted consent via our cookie consent banner.
• Default status: OFF (denied until you consent).

2.3 Functional Cookies

These cookies remember your preferences, such as your consent choices, so that we do not ask you for consent again on every page.

• Opt-out: Technically possible, but the website will ask you for consent again on every visit.
• Consent required: These are set as part of the consent process.

3. Specific Cookies

The following table lists the specific cookies set on our website:

4. Google Tag Manager and GA4

We use Google Tag Manager (GTM) to manage the deployment of tracking tags on our website. GTM is a container that controls when and which tracking scripts (such as Google Analytics) are loaded.

How GTM works: GTM itself does not collect personal data. It acts as a gatekeeper — analytics tags within GTM are only loaded after you have granted analytics consent through our cookie consent banner. This means no Google Analytics tracking occurs until you explicitly opt in.

Google Analytics 4 (GA4): When loaded, GA4 collects anonymised usage data including page views, session duration, and traffic source. IP addresses are truncated by Google before storage. GA4 does not store personally identifiable information about individual visitors.

5. How to Manage Cookies

5.1 On Our Website

You can manage your cookie preferences at any time using our consent banner. On your first visit, a banner appears at the bottom of the screen allowing you to:

• Accept All — enable all cookies including analytics.
• Reject Non-Essential — disable analytics cookies.
• Manage Preferences — review and selectively enable or disable analytics cookies.

After making your choice, your preferences are saved for 365 days. You can change them at any time by clearing your browser’s cookies for this website, which will cause the banner to appear again.

5.2 In Your Browser

Most web browsers allow you to control cookies through their settings. You can usually:

• Block all cookies from specific websites.
• Delete cookies that have already been set.
• Configure the browser to ask for consent before setting each cookie.

For browser-specific instructions, refer to the help section of your browser:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

Note that blocking all cookies may affect the functionality of not only our website but other websites you visit.

6. Third-Party Cookies

Some features of our website link to or embed third-party services that may set their own cookies:

• Calendly — when you click a “Book a Meeting” link, you are redirected to Calendly (calendly.com). Calendly sets its own cookies on its domain to manage scheduling sessions. These are governed by Calendly’s privacy policy.
• Google Analytics — as described in Section 4, Google Analytics cookies are only loaded with your consent.

We may add additional third-party services in the future. If we do, we will update this Cookie Policy accordingly.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. When we do, we will revise the “Last updated” date at the top of this page.

If we add new categories of cookies, we will update the consent banner and provide clear information about the new cookies before they are set.

8. Contact Us

If you have any questions about our use of cookies, please contact us: